BayGroup International's expertise in profit improvement emerged first from research at Stanford University, and has been refined through more than two decades of successful projects with corporate clients. Since our founding in 1980, we have partnered with hundreds of global corporations to identify the critical issues they face in a challenging business environment, to implement strategic behavior change initiatives that address these issues, and to track the results of their investments.

Want to learn from the insights we've gained over the years? Explore the many rich and varied resources we've developed including articles, white papers and President and CEO Gregg Crawford's best-selling new book The Last Link: Closing the Gap That is Sabotaging Your Business.