CA Technologies, $4.3 billion leader in information technology management, had a strategic goal of increasing sales volume and enhancing account relationship profitability in a highly competitive, price-sensitive market. This initiative, which achieved a 45.8 to 1 return on investment (as well as significant increases in bookings, account profitability, deal size, and product pricing), won industry awards from both Chief Learning Officer magazine and the American Society for Training and Development (ASTD)...