89% of sales and marketing professionals say price pressure has increased in the past three years.
68% said that the biggest reason they're suffering from margin erosion and discounting problems is because of a lack of differentiation between your solution and the competition.
Is it a matter of poor product positioning? Or poor salesmanship? Watch this on-demand, 10-minute webinar to learn:
- How to improve your product positioning and selling conversations.
- How to message to your prospect's unconsidered needs, instead of just the known, expressed needs that your prospects tell you about.