Webinars/Podcasts


Executing Profitable Growth

OnDemand Webinar: "Executing Profitable Growth"

Will your company be a profit and market share "winner" when the economy recovers? How prepared is your sales team to take a bolder, more provocative approach to closing profitable business in the face of price pressure from today's aggressive buyers? Are your sales leaders embedding an execution and negotiation discipline in the organization that gets results? Listen to this full-length webinar to hear experts from BayGroup International discussing what it takes to get your sales team to position the full value of your company's products and services and capture it in more profitable sales.

60.00


Getting Your Price in
a Tough Economy

OnDemand Webinar: "Getting Your Price in a Tough Economy"

How prepared is your sales team to secure and defend your pricing in today's tough global economy? Listen to this full-length webinar to learn about the key factors driving today's erosion of pricing power, to discover four strategies your sales team can use to counteract them, and to benchmark your organization against best practices from top companies for embedding a disciplined sales execution approach that secures more profitable pricing.

60:00


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Selling Power
Interview, Part 1

"Creating a Culture That Drives Execution"

Research demonstrates that most go-to-market strategy fails. In Part 1 of his interview with Gerhard Gschwandtner, Publisher of Selling Power magazine, BayGroup International's Gregg Crawford discusses the gap between strategy and successful execution, and shares an example of a company with a corporate culture that supports sales execution discipline.

4:29


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Selling Power
Interview, Part 2

"Pivotal Agreements: Key to Sales Execution Success"

In Part 2 of the Selling Power interview, Gregg Crawford discusses the importance of Pivotal Agreements executed during the sales process, and shares an example from a major telecommunications firm. He also discusses the "3D Model" (Data, Dialogue, and Discipline) from his best-selling book The Last Link: Closing the Gap That is Sabotaging Your Company.

3:47


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Selling Power
Interview, Part 3

"Execution: The Key Role of Sales Management"

In Part 3 of the Selling Power interview, Gregg Crawford discusses the role of sales management in flawless execution at the point of customer interface. He discusses the importance of getting managers (especially those in publically traded companies) to create an execution culture, to "inspect what they expect," and to become proactive, disciplined coaches of the sales execution process.

4:32


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The Last Link:
Author Interview

"The Last Link: An Interview with The Best-Selling Author"

Listen to Gregg Crawford talk about challenges today's executives face when deploying their go-to-market strategy and share proven execution methodology his company, BayGroup International, has implemented to help clients boost revenue and increase margins.

15:00


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The Last Link:
Key Themes

"The Last Link: Key Themes from the Best-Selling Book"

Take three minutes to hear Gregg Crawford talk about key themes in his best-selling book The Last Link: Closing the Gap That is Sabotaging Your Business.

3:00


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Securing Your Price in
a Tough Economy

"Securing Your Price in a Tough Economy"

Listen to BayGroup International's Ron D'Andrea discuss the challenge of securing and defending profitable pricing to today's challenging business environment.

10:57