(San Francisco, CA USA) BayGroup International, a leading global performance development firm, has announced new language offerings for emerging markets, including Russian, Turkish, and Polish language versions of its Situational Sales Negotiation™ (SSN) methodology, and a Russian version of 100minutes™ to Improved Sales Results.
According to the International Monetary Fund, growth in emerging markets has been stronger than expected in the past 18 months, prompting a significant increase in the overall global growth forecast for the area. Eastern Europe has been identified as a major emerging economy. With BayGroup International content now available in both Russian, Turkish, and Polish languages, clients in these rapidly expanding markets can take advantage of BayGroup International's proven methodology.
"Many of our clients are global, and looking to emerging markets in Asia and Eastern Europe as a major source of future growth," says Ron D'Andrea, President of BayGroup International. "The availability of our methodology in these new languages is makes it possible for them to offer high-quality localized content to Eastern European nations that previously weren't able to access the content." D'Andrea continues,
"Russian. Turkish, and Polish join the list of languages in which we're able to support our clients in their global deployment of mission-critical sales training. The availability of these new localized materials—with local language facilitators—will help them execute their global go-to-market strategies more effectively."
Situational Sales Negotiation™ is now available for local language delivery in English, French, German, Italian, Portuguese, Spanish, Chinese, Japanese, Korean, Russian, Turkish, Dutch, and Polish. 100minutes™ to Improved Sales Results is now available in English, Chinese, Spanish, French, German, Italian, Portuguese, and Russian.
About BayGroup International
BayGroup International is a global performance improvement firm that helps corporate leaders achieve critical profitability, cost containment, and team effectiveness goals quickly, with high impact. The firm helps its clients close the gap between expected results and actual bottom-line performance by embedding a powerful, management-driven discipline for building Pivotal Agreements–with customers, with suppliers, and between employees–that make or break business success. Since its founding in 1980, Baygroup International has built a select client list of major global corporations, focusing on the technology, telecommunications, pharmaceuticals, transportation, consumer products, insurance, and financial services industries.
Find more information on Situational Sales Negotiation™ here.
Find more information about 100minutes™ to Improved Sales Results here.
Contact: Paul Hennessey (paul@baygroup.com).


Harry Kendlbacher has been appointed Managing Director of BayGroup International’s EMEA region. In his new role he is responsible for overseeing the firm’s expanding operations in Europe, Middle East, and Africa. Kendlbacher has managed BayGroup International’s relationships with major corporate clients in the region since joining the firm in 2003. He is a seasoned sales professional, and has spoken at a variety of conferences on sales performance, marketing, and human resource issues.

What does it take to deploy sales training that drives bottom-line results? BayGroup International has published a number of case studies highlighting client engagements at Roche Diagnostics, Chevron, DuPont, and other companies that highlight effective strategies for improving business impact through better sales opportunity execution and sales negotiation.
BayGroup International’s President, Ron D’Andrea, recently took part in a thought-leader panel discussion hosted by ES Research. The subject: “Selling To and Negotiating With Today’s Tough, Strategic Procurers/ Buyers/ Sourcers.”
BayGroup International's Ron D'Andrea and Harry Kendlbacher were featured speakers at a session titled Improving Sales Performance: Lessons from the Field for HR Directors at the World Trade Group's 9th Annual HR Director's Business Summit in Birmingham, England.