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Cross-Cultural Negotiation: New Capability Announced by BayGroup International

January 26, 2010

(San Francisco, CA USA) BayGroup International has announced the release Cross-Cultural Negotiation, a new performance improvement solution to address a growing need of global business leaders.

"With the recent expansion of global commerce, the profitable cross-cultural agreement building has never been more important," said Paul Hennessey, BayGroup International's Executive Vice President, and leader of the team that built the new solution.

Cross-Cultural Negotiation gives participants new insights and practical tools to help them improve results. Specifically, workshop participants get:

  • Personalized reports profiling themselves (and comparing their results with data from other countries) in five validated areas in which cultural preferences create negotiation challenges and opportunities;
  • New awareness of how they typically respond in cross-cultural situations, and how they can use concepts from previous negotiation training to achieve better outcomes;
  • Insights on how to address language issues that typically arise during cross-cultural negotiations;
  • A planning approach and tool that helps them anticipate likely cross-cultural negotiation challenges, identify culture-based needs of other parties, and establish a more favorable environment for successful cross-cultural agreement building.

Participants in Cross-Cultural Negotiation take the Culture in the Workplace Questionnaire™, an exclusive online survey of cultural preferences based on more than three decades of research by renowned social scientist Geert Hofstede, author of Cultures and Organizations: Software of the Mind. They then receive personalized profiles that chart their cultural preferences, and highlight likely "disconnects" between themselves and others in cross-cultural negotiations. The result: actionable insights that lead to better, more productive cross-cultural agreement building.

"Our clients tell us that their staff is involved in increasing amounts of critical negotiations with people from other countries, often in virtual negotiation environments," said Hennessey. "Mistakes and misunderstandings in this area erode both profits and business relationships. Meeting this challenge is what Cross-Cultural Negotiation is all about."

The program is appropriate for procurement, sales, or other professional staff who have completed basic negotiation training, and want to improve their results in cross-cultural settings. It is especially powerful when deployed along with other BayGroup International solutions like Situational Sales Negotiation™ and Negotiating With Suppliers™.

About BayGroup International

BayGroup International is a global performance improvement firm that helps corporate leaders reach critical business goals quickly, profitably, and with high impact. Since its founding in 1980, the firm has built a select client list of major global corporations, focusing on the technology, telecommunications, pharmaceuticals, transportation, consumer products, insurance, and financial services industries. Contact us at 800.533.9480, or visit www.baygroup.com.

Find more information on Cross-Cultural Negotiation here.

Contact: Paul Hennessey (paul@baygroup.com).

February 1, 2010

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