BayGroup International is a global performance improvement firm that helps corporate leaders achieve critical profit improvement, cost containment, and team effectiveness goals quickly, with high impact.

Our focus: closing the gap between expected business results and actual bottom-line performance.

Our approach: embedding powerful planning and execution methodology that prompts more effective selling, more profitable negotiation, and more innovative collaboration on sales, purchasing, and project teams.

Our results: client investments in key initiatives (such as margin improvement, price leadership, and cost reduction) achieve desired ROI through profitable, global execution.

BayGroup - Thought Leadership

Current Insights & Developments



BayGroup International Technology Drives Client ROI

Today's B2B sales professionals, channel partners, procurement staff, and other personnel need web-enabled tools to meet the challenge, "anytime, anywhere" access to information that helps them do their jobs faster and more effectively.  BayGroup International clients use BayGroup International's suite of online solutions–powered by BayGroupVLT™, BGIonDEMAND™, BGIwebcoach™, and the 100minutes™ platforms–to harness internet technology to improve close rates, aveage deal size, and sales negotiation results.


BayGroup International: A “Top 20 Sales Training Company”

BayGroup International, a global leader in sales performance improvement, has been named to TrainingIndustry.com's "Top 20 Sales Training Companies" for 2012. The selection recognizes the company’s innovation in B2B sales training, breadth of offering, impact on the industry, strength of clients served, geographic reach, company size, and growth potential.

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From BayGroup.blog

Is your sales training keeping up with developments in the selling environment?

There’s no doubt about it:  today’s sales professionals are faced with unprecedented and important changes in their world of work:

  • Increased use of powerful online technology that allows faster access to
  • . . .
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BayGroup News & Announcements

News & Announcements

(London, UK) Leading global B2B sales training and B2B sales consulting firm BayGroup International will facilitate a roundtable discussion on Improving Sales Performance:  Challenges and Best Practices for HR and Learning Leaders at the upcoming “HR Director UK” strategy meeting, sponsored by Strategy Insights.  The forum provides an opportunity for best-practice sharing on topics related to B2B sales execution, sales negotiation, and sales training effectiveness.

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